Name: DHC Summit Hosted with Genentech
Start: 2022-11-09T13:00:00-05:00
End: 2022-11-09T18:00:00-05:00
Location: Genentech

DHC Summit Hosted with Genentech

DHC Summits feature research highlights, case studies, thought leader POVs and panel discussions with key stakeholders. This Summit will focus on Customer Experience and the New Patient Journey

Thursday

,

September

29

at

1:00pm

Event Themes

Clear your calendar - It's going down! Splash Blocks kicks off on April 20th, and you're invited to take part in the festivities. Splash HQ (122 W 26th St) is our meeting spot for a night of fun and excitement. Come one, come all, bring a guest, and hang loose.

Omni-Channel Planning

Designing for the Customer Experience

Digital First Content Strategy

The Future of Measurement

Hear From Industry Thought Leaders

Jay Denhart-Lillard
Principal, Product Marketing
Genentech

Linda Ruschau
Chief Client Officer
PatientPoint

Monique Levy
Chief Strategy Officer
BlackThorn Therapeutics

Ross Kaplan
Senior Solutions Consultant
Adobe

Nate Gross

Co-Founder

Doximity

Sharon Dotson

Head of Digital Customer Experience

Genentech

November 9 Agenda, 1pm - 5pm pacific

Welcome

The DHC Group and Genentech

Rethinking The Patient Journey – How Does Patient-Centricity Truly Look

Laurie Meyers, Executive Director, Patient/Customer Engagement and Experience Design, Genentech

Discuss: How Orgs/Teams Are Evolving to Live Out to Patient-Centric Commitment

- Vanessa Braganza, Medical Digital Strategy Senior Director, U.S. Medical Affairs, Genentech

- Laurie Meyers, Executive Director, Patient/Customer Engagement and Experience Design, Genentech

- Laura Mondragon-Drumright, Director, Digital Engagement, Genentech

- Alex Cook, Senior Director, CMG Strategy and Insights, Genentech

- Hannah Richards, Marketing Director, Portfolio Marketing: Marketing Excellence, Genentech

A Journey to Cultivating Connection & Community — For Patients & Pharma

Jennifer Draeger, Vice President, Healthline Media

Monica Haro, Bezzy BC Community Guide

KEYNOTE

Fred Reichheld, Bain Fellow, Creator of the Net Promoter System, and Author

Richard Schwartz, Life Sciences Industry CX Practice Lead, Medallia

The Rep Experience

Mandy Breckbill, Healthcare Executive Director, Genentech
Jim Whitaker, VP, Business Consulting Lead, Veeva

How Zero-Party Patient Data & HCP Outreach Impacts Marketing Strategies - A Case Study

Stacey Hagenbush, Executive Director, Strategic Partnerships, Sharecare

Donna Rhoads, Associate Principal, Omnichannel Marketing, IQVIA

Are You Focused on Patient Engagement or Creating a Patient Experience?

Tanya Shepley, Principal, ZS Associates

Executive Fireside Chat

Mark Bard, Co-Founder, Digital Health Coalition

Erica Taylor, Vice President and Chief Marketing Officer, Genentech

Post-Summit Cocktails

confirmed attendees will be sent cocktail party location and timing

ABOUT THE SUmmit FORMAT

The DHC Group is excited to bring back in-person DHC Summits - an exclusive afternoon of content and networking, for healthcare marketers and industry partners. This Summit brings together thought leaders and change makers to openly discuss current challenges, hear exclusive reports from new research projects, and trigger fresh ideas on innovation.

The DHC Summit provides both an in-person attendance option and a virtual access option.

WHERE & WHEN

Monday

,

December

30

at

7:00pm

The DHC Summit Experience

Check-In & Networking

6:00 PM

Welcoming Remarks

• Dan Uzama, Editor-In-Chief, Sartorial Magazine

• Video, “ReFab: From Rags to Runway”

6:30 PM

Keynote Speaker

• Rae Birkan, Founder of ReFab “The Secrets of Sustainable Business: Get Your Green On”

7:00 PM

Networking

7:30 PM

“Live Green, Make Green”

• Group workshops

7:45 PM

Closing Remarks

• Faye Totarola, Director of The Sustainable Business Bureau

8:30 PM

Your Hosts

ReFab

A premiere ecochic clothing company that creates artful fashion out of upcycled clothing and textiles.

The Sustainable Business Bureau

A nonprofit organization that helps companies adopt sustainable practices.

Fork It Up Organics

Serves organic farmtotable fare, sourcing exclusively from the Dream Scape Farm Collective in the Hudson Valley.

Satorial

A fashion magazine that highlights the beautiful and profound. Winner of seventeen Print Writing awards.

SHOW US HOW YOU

#LIVEGREEN

Proud of how your company lives green while making green? Have a sustainable idea or question you’d like to share with likeminded innovators?

Tag your Tweets and Instagram photos with #LiveGreenMakeGreen and share your vision of social change with other workshop attendees!

The DHC Summit Experience

Clear your calendar - It's going down! You're invited to take part in the festivities. Come one, come all, bring a guest, and hang loose. This is going to be epic!

If you would like to join the virtual stream live today from 1pm - 5pm pacific, you can register on Zoom here.